Atacadão LED, a leader in the LED lighting market, faced the challenge of gaining more market share through organic searches. Mardini Agência Digital's solution was to develop an SEO-optimized blog with high-quality, relevant content on topics such as LED decoration, choosing LED spots and installing luminaires. This strategy aimed to increase online visibility, attract more visitors to the site and convert these visits into sales, positioning Atacadão LED as a benchmark in the lighting segment.