Blog creation

Blog development with a focus on conversions

Performance in

UN
UNHCR
Empowering Refugees
UN Women
Global Compact
Algar Telecom
UniCesumar
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Mackenzie Consulting Junior Company
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ZERO Markets
Glasses Portal
VIANZO
Marino Group
Ecobraz Emigre
Ocean Chemical Industry
Nativeg
Contuflex
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Class A Health and Hygiene
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Gastronomic Institute of the Americas
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PeopleXperience
Tri-county Millwork
Bank Solutions
Zoom Corporate Education
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Project deliverables

Every feature of the blog has been designed to maximize the potential for engagement and results:

Research

Internal search system that helps your visitors find the most relevant content.

 

Responsiveness

Optimized design for mobile devices and desktops, ensuring a great experience on all platforms.

 

Performance

Optimization for fast loading times, improving user experience and SEO.

 

Design

Layout tailored to your company or adapted to existing standards.

 

Comments

Interaction system to increase reader engagement with your content.

 

Newsletter

Integration of email collection to keep your audience engaged and nurtured.

 

Notifications

Automatic notifications to alert readers to new content.

 

SEO

Robust search engine optimization tool, ensuring that your blog reaches more people.

 

Methodology

We transform information into strategies with a practical method focused on results. Here's how we do it:

Understanding
Business

More than collecting data, we seek to understand the essence of your company and the expectations of your audience. Understanding is the foundation of strategy.

Planning
Structural

Based on this understanding, we built a strategic structure that connects the needs of your audience with the objectives of your company.

Development
Tailor-made

We turn strategy into action by developing a design that reflects your brand identity and integrates all functionalities needed to achieve results.

Activation
and Integration

We integrate the project with marketing and sales tools so that each interaction generates information that we can turn into results.

Design Portfolio

Website Creation, Landing PagesBlogs, Online Shops and other projects

Empowering Refugees
Website Creation
AI. Mentor
Website Creation
SolBank Travel
Logo creation
Bank Solutions
Company Presentation, Logo Creation, Website Creation
Disk Mozzarella
Company Presentation, Logo Creation, Website Creation
LimpGood Cleaning Services
Website Creation
GLA LOG
Website Creation
Marina Quintana Advocacia
Website Creation
Go Visa Immigration
Website Creation
Real Agro Química
Company Presentation, Logo Creation
DC Civil Engineering
Company presentation
GVH Welding
Company presentation
Quitéria Vieira Advocacia
Website Creation
Fonseca & Cruz Engineering and Architecture
Company presentation
Viana & Santos Retail Sales
Company presentation

A Digital Marketing Agency with a Focus on Sales

MARDINI is a marketing agency in the market since 2011, offering complete solutions in digital marketing to companies.

Wow digital marketing agency helps businesses grow with customized strategies and a focus on results.

As a digital marketing companywe work to deliver Opportunities, Sales and Influence.

Google Partner Agency
Meta Partner Agency
LinkedIn Partner Agency
Hubspot Partner Agency
Digital Marketing Agency | MARDINI

Frequently Asked Questions

We've selected the best questions and insights we've received for you

How can a blog help my company stand out?

Considering that only 1 in 5 people are ready to buy in the short termYour blog is an essential tool for nurture the other 80%. It allows you to provide valuable information that help your audience advance buying journeyby better understanding their challenges, exploring solutions and getting to know who can provide those solutions - your company.

A well-structured blog not only generates brand awarenessBut it also educates potential customers, guiding them on how to solve their problems and showing how your company can help. In addition, it is a space for demonstrate achievements, answer frequently asked questions and strengthen your authority on the market.

The blog is one of the most effective tools for finding potential customers through a simple strategy. By track browsing history of a lead, your sales team can understanding interests e challenges of it, allowing a more personalized approach to nourish this relationship and conducting the sale more efficiently.

How long does it take to see results with a blog?

The answer to this question takes into account factors such as:

  • Authority of your domain (impact on SEO)
  • Planning the dissemination of blog content
  • Publication strategy based on market research
  • Optimization of page load times
  • Strategic calls to action (CTAs) in each post
  • A tone of communication geared towards a consultative service

Among many other factors that can define success in the short, medium or long term. The important thing is to build a solid structure and invest in a process of continuous, results-oriented learning.

Will the blog help me generate leads?

Only 20% of customers are ready to buy immediatelywhile the others 80% are getting informed - and a lot of that information comes from online searches that lead to your blog.

To turn these visitors into leads, it is essential to follow good practices such as:

  • Create articles aimed at the buying journeyanswering questions and needs at every stage
  • Insert calls to action (CTAs) in key locations
  • Implement analytical tools to monitor visitor behavior
  • Investing in remarketing to re-engage those who have already visited your site
  • Focus on SEO to increase search engine visibility

These and other strategies will turn your blog into a valuable asset for generating qualified leads and boosting your company's growth.

How important is an SEO-optimized blog?

If you're investing in a blog, it's essential to understand two crucial points:

  1. How your potential customers do research
  2. A blog without a strategy does not generate results

Let's take a closer look at these two points:

  1. People don't buy products or services, they buy solutions to problems and needs. Every question your potential customers ask is an opportunity for your company to create content that will educate and attract other customers with the same questions. An SEO-optimized blog ensures that these solutions are found.

  2. Which means having a well-defined SEO strategy:

    • You understands the pain of customers and creates content that responds to them
    • Realize keyword searches to ensure that your articles match the most relevant searches
    • He is constantly working on building authority your website
    • Follow the best practices on the use of domains or subdomains
    • Implement tools that collect behavioral data of visitors
    • Use analytical tools to monitor content performance
    • Map the organic traffic generated by your blog
    • It integrates a CRM that identifies where the lead came from and assigns the sale correctly

An SEO-optimized blog is not just a content channel, it's a strategic tool that attracts qualified traffic, educates your potential customers and drives sales results.

How often do I need to create posts?

The ideal frequency of posts depends on a number of factors:

  • Budget vs. cost per content production
  • SEO maturity and its long-term vision
  • Difficulty level of the main keyword
  • Lead generation target vs. sales

The important thing is to high volume of quality postsalways with a medium- to long-term vision. Your goal should be to reach the top organic positions (SERPs) and remember that SEO goes beyond just links. It also includes:

  • Images
  • Videos
  • Audios
  • PDFs
  • Location

Adopting a strategy of frequent posts with quality content and an ongoing SEO process - which identifies and optimizes featured articles - is the best approach.

Recommendation: Start with at least 1 article per weekincreasing the frequency as your SEO strategy matures.

Service

How can we help you today?

Budget

Do you already know which solutions you want to hire?

Consulting

Need advice on marketing and sales?
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Do you need a lot of services?

Our Marketing and Sales Plans offer flexibility with a focus on results.

The basic plan includes 14 services which can be made available to your company.